Kylie Jenner together with her mom, Kris Jenner, announced on Tuesday that they will be making a huge hand sanitizer donation to hospitals in southern California.
The hand sanitizer to be donated will be their own custom product which was a joint venture with Coty Inc. The product according to them will be “dedicated to first responders working to support our communities” during the coronavirus pandemic, according to ABC News.
Coty Inc. is an American multinational beauty company founded in 1904 by François Coty and owns around 77 brands as of 2018, having several subsidiaries that develop, manufacture, and distribute fragrances, cosmetics, skin care, nail care, and both professional and retail hair care products.
Coty Inc. is a major stakeholder in Kylie Skin and Kylie Cosmetics, and it happens to have redirected some of its facilities to hydro-alcoholic gel production last week. At the time, Coty said it would provide the product to “medical and emergency services staff,” as well as employees responsible for making the sanitizer and getting it to people in need.
According to Page Six, Coty will be making Kylie’s hand sanitizer in its factories, and Kylie Skin products will not be affected. Kylie Cosmetics, meanwhile, paused distribution after California issued a state-wide stay-at-home order earlier this month.
Kylie Jenner wants to play her role in helping medical professionals in the fight against coronavirus
With the ongoing Coronavirus pandemic, many hospitals including first responders and other medical professionals are facing shortages of personal protective equipment which is why a number of companies and other big-name brands have redirected resources to solving the issue.
Famous brand companies like Chanel, Christian Siriano, and Prada are all sewing masks for medical professionals, while LVMH, Estée Lauder, L’Oreal, are manufacturing hand sanitizer.
Kylie, a billionaire at 22, has also donated $1 million to buy protective gear for first responders. In mid-March, after being called upon by the surgeon general of the United States to do so, she issued an Instagram plea to her approximately 168 million followers to follow social distancing instructions and just stay home.
Source: Venture
Also read: Bebe Cool to Team Up with Other Artists On Coronavirus Song
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